CST:25/05/2016 00:18:43   

The Bet That Launched Filet-O-Fish

84 Days ago

(NewsUSA)Filet-O-Fish. Back in 1962, even as McDonald's founder Ray Kroc had plans to launch a new Hula Burger (complete with pineapple and cheese), a franchisee in Cincinnati, Ohio, was urging a national rollout of the tasty breaded whitefish sandwich he'd begun serving to accommodate Roman Catholics observing Lent. So the two men made a wager: Whichever item sold the most on a certain Friday would be added to the permanent menu. And the rest, as they say, is history. See full-sized image here: http://bit.ly/FiletOFishInfographic

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